Interactive Travel Marketing Online Tourism Digital Strategy Destination Marketing

SOCIAL NETWORKS: A community of ideas

You hear buzzwords such as Social Networking, Social Media Marketing, User-generated content, Online Communities,Web 2.0 and either you have a faint idea of what these things entail – maybe your co-worker is on Facebook, MySpace or a similar social network – or you have no idea what they are and how they affect your business.

Online communities and social networks are very important to the success of your business. Social Networks allow users to participate in an online forum while performing viral marketing for your travel company, DMO, condo, cottage, resort, hotel, Bed and Breakfast, theme park, attraction, museum, event, tour or destination and little added expense to you in the long run. This is a colossal benefit to your travel business because it enables your website to become self-sufficient.  The reason is that the more buzz and link backs you receive on your travel or destination site, the higher your visibility and search engine optimization (SEO) becomes on major search engines like Google, Yahoo! and MSN.

Travel Spike has spent the previous three years developing social networking tools that will integrate with your website and allow you to deploy a fully operational, turn-key social networking solution that you have complete control over.  You can even offer prizes to the members who visit the most, decline or control any negative material posted, offer incentives to patrons who write the best stories about your destination or even personalize your site’s social network so it caters directly to your audience and their interests.

Not only will we help you launch your community, our team of Social Media Marketing experts will provide the strategy and manpower to create a buzz for your online community. You cannot deploy your social network without a marketing strategy and rollout plan to drive users to the site. We can also help in building content and getting your users to fully utilize all of the tools available.